2004 GGI Product Development Metrics Survey: Overview

Are you a product development leader or process influencer? If so, you will want to get GGI's 2004 Metrics Survey report. If "No", this report may help you to further pave the road to your becoming one. At the very least, learning from this report and understanding the theme of this primary research will give you important knowledge that could be helpful to you and your company.

The GGI 2004 Product Development Metrics Survey "theme" is "the processes and relationships between the selection of innovative / inventive new products and the intellectual property that is produced prior to the approval of a project / product for development." Intellectual property is rapidly growing in importance and this is perhaps a chance to be one of the first in the industry to obtain research of this nature.